Matthias Lapp

Enigma
DISC Type : cid

CEO at Lapp Gruppe

Stuttgart, Baden-Württemberg, Germany

Overview

Matthias Lapp is the CEO of LAPP Group, a global manufacturer of cable and connection technology. He focuses on the companys strategic direction, driving growth and stability in challenging economic environments. He studied Business at the University of Amsterdam.

As a third-generation leader, Matthias is deeply passionate about the values and long-term perspective of family entrepreneurship. He frequently discusses his journey and the importance of continuing the legacy started by his grandfather, Oskar Lapp.

His grandfather not only founded the company but was also a key pioneer in industrial connector innovation.

Personality Overview

Fast Follower

Challenger

Friendly Yet Blunt

They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information. They are generally strong communicators and are not easy to convince.

Topics They Care About

Family Entrepreneurship
As a third-generation CEO, he often speaks publicly about the unique culture, challenges, and long-term vision inherent in leading a family-owned business.
Industrial Innovation
He continues his grandfather's legacy by emphasizing the development of specialized cables and advanced industrial connectors to meet specific customer requirements.
Strategic Growth
He is focused on navigating difficult economic conditions to ensure the company's financial stability and achieve steady sales growth.

Media Appearances

"We are increasingly focussing on growth outside Europe" - LAPP. Featured in LAPP Connect (LAPP Gruppe)

See Now

Work History

10-2022
CEO at Lapp Gruppe
7-2017 - 3-2025
CEO EMEA at Lapp Gruppe
10-2013 - 6-2017
Head of Export at Lapp Gruppe

Education

Business from University of Amsterdam

More Information

Social Presence :

Prographics :

Exp : 12 Location : Stuttgart, Baden-Württemberg, Germany Job Level : Leadership Designation : CEO at Lapp Gruppe
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Insights For Selling To Matthias

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming
  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked

DONT's

  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one
  • Don’t try to rush them into a decision, provide all necessary information first
  • Avoid long presentations and just 'high-level' value proposition, dive into the details

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matthias is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Matthias

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Matthias move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Matthias take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Matthias

Personality Compatibility


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