Matthieu Dubois is the Marketing Director for Europe at Fox Racing, a global leader in motocross and mountain biking apparel. He specializes in creating immersive brand experiences and strategic collaborations to enhance rider engagement. Previously, he spent over fifteen years in senior marketing roles at the action sports brand Rip Curl.
His career demonstrates a deep, personal alignment with the action sports world, seamlessly transitioning from the surf culture at Rip Curl to the motocross and off-road community at Fox Racing. He is focused on fostering brand authenticity and fueling the passion of the sports communities.
He has dedicated his entire senior marketing career to the niche action sports industry, shaping brand narratives for two of its most iconic names.
Matthieu Dubois
Marketing Director at Fox Racing
Barcelona, Catalonia, Spain
Overview
Topics They Care About
Action Sports Marketing
Has built his entire career leading marketing for major action sports brands, including Rip Curl and Fox Racing, focusing on authentic brand storytelling.
Brand Experience
He focuses on strategic collaborations, such as the partnership with Rocco's Ranch, to bring the brand experience to life "both on and off the track. "
Motocross Community
Actively works to "fuel the passion of the motocross community" through rider education, product testing events, and creating engaging digital content.
Media Appearances
Matthieu has no verified media appearances
Work History
Marketing Director at Fox Racing
Education
Matthieu has no verified education history
More Information
Social Presence :
Prographics :
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Location : Barcelona, Catalonia, Spain
Job Level : Mid-senior
Designation : Marketing Director at Fox Racing
