Maura Cannon Dick

Trailblazer
DISC Type : DI

Chief Marketing Officer at Creative Laboratories Inc

New York, New York, United States

Overview

Maura Cannon Dick is a strategic Chief Marketing Officer with over 20 years of experience building global beauty brands like Hermès, Clinique, and AVEDA. She is a graduate of Georgetown University and possesses a 360° industry understanding, from product innovation to consumer engagement. People who have worked with her describe her as strategic, collaborative, and insightful.

Outside of her executive roles, Maura is a mother of two who has spoken about the importance of balancing career and family. She recently returned to her alma mater, Georgetown University, to speak with undergraduate marketing students, showing a passion for mentoring the next generation of business leaders.

Unique fact: Maura was instrumental in launching the first new mens fragrance pillar for Issey Miyake in 30 years.

Personality Overview

Values Relationships

Persuasive

Informal

If they come to believe in your value proposition, they will be your champion.  They are more likely to be open to unproven but exciting technologies. They like to keep things under control.

Topics They Care About

Global Brand Building
Her career spans 20+ years leading marketing and brand strategy for major global players like Estée Lauder, Shiseido, and Hermès, focusing on driving international growth.
Fragrance & Haircare
Managed major fragrance launches for Hermès and Issey Miyake, and her current CMO role is focused on haircare innovation with brands like Keracolor and Aluram.
Clean Beauty
Passionate about clean, plant-based ingredients, she led the re-branding of Heritage Store, a brand that has been a pioneer in the "soul-to-skin" clean beauty space since 1969.

Media Appearances

Maura has no verified media appearances

Work History

10-2025
Chief Marketing Officer at Creative Laboratories Inc
4-2024 - 7-2025
Vice President, US Fragrance & Makeup Marketing – Hermes, Narciso Rodriguez & Issey Miyake at Shiseido
10-2022 - 3-2024
Interim Vice President, Global Consumer Engagement - AVEDA at The Estée Lauder Companies Inc.
5-2020 - 6-2022
Chief Marketing Officer, Skincare Brands at The Better Being Co.
3-2018 - 4-2020
Operating Advisor at North Castle Partners

Education

BS/BA from Georgetown University
MPS from Fashion Institute of Technology

More Information

Social Presence :

Prographics :

Exp : 6 Location : New York, New York, United States Job Level : Leadership Designation : Chief Marketing Officer at Creative Laboratories Inc
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Insights For Selling To Maura

During A Call Or A Meeting

DO's

  • Showcase existing customers and use case-studies to grab their attention
  • Build a trustworthy relationship while keeping the product center-stage
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Don’t force involvement of other stakeholders unless it is critical
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Do not look like someone who doesn’t know what they are talking about

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Maura is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Maura

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Maura move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Maura take some risk or not?

  • They can take risks if necessary.

You And Maura

Personality Compatibility


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