Maureen Franco

Evaluator
DISC Type : dcs

VP Corporate Communications at Edgewise Therapeutics

Greater Boston, United States

Overview

Maureen has no verified overview

Personality Overview

Fast But Analytical

Hard To Convince

Quality Focused

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Maureen has no verified topics they care about

Media Appearances

Maureen has no verified media appearances

Work History

10-2023
VP Corporate Communications at Edgewise Therapeutics
9-2021 - 10-2023
Co-Founder, CEO at PRE Commercial
5-2019 - 5-2020
President at LifeSci Communications
12-2011 - 4-2019
CEO, Partner at Cambridge BioMarketing
1-2010 - 1-2011
VP, Global Brand Lead Rare Disease Division at Sanofi

Education

Bachelor of Science from Boston College
Strategic Marketing and Management Executive Program from Stanford University Graduate School of Business

More Information

Social Presence :

Prographics :

Exp : N/A Location : Greater Boston, United States Job Level : N/A Designation : VP Corporate Communications at Edgewise Therapeutics
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Insights For Selling To Maureen

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Be prepared for comments or questions that are critical of your product or your claims

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Don’t focus on relationship, focus purely on the merit of your product
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Maureen is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Maureen

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Maureen move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Maureen take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Maureen

Personality Compatibility


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