Max Bornstein, MBA

Visionary
DISC Type : Ds

Director of Operations, Platform & Portfolio at duPont REGISTRY Group

San Francisco Bay Area, United States

Overview

Max Bornstein is a results-driven senior leader with over 15 years of experience scaling operations in the EV, e-commerce, and automotive industries for companies like duPont REGISTRY, Rivian, Tesla, and Apple. Colleagues describe him as a dedicated, tenacious, and authentic leader. He holds an MBA from Marylhurst University.

He built and launched Rivians entire sales and delivery organization from the ground up.

Personality Overview

Risk Tolerant

Fast But Thoughtful

Big Vision Person

They exhibit a rare combination of being result-oriented but patient at the same time.  They are very professional in their approach and can weigh multiple perspectives together. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Scaling Operations
He has a consistent track record of building and scaling complex sales and delivery operations from the ground up at companies like Rivian and Carvana.
EV & Automotive
His career includes senior operational roles at high-growth EV companies like Rivian and Tesla, and he currently works in the luxury automotive space at duPont REGISTRY Group.
Operational Technology
He emphasizes leveraging innovative technology, data-driven insights, and automation to streamline processes and achieve measurable results in his work.

Media Appearances

Max has no verified media appearances

Work History

1-2026
Director of Operations, Platform & Portfolio at duPont REGISTRY Group
12-2020 - 1-2026
Director, Delivery & Mobile Operations at Rivian
12-2018 - 12-2020
Territory Manager, Market Operations at Carvana
1-2017 - 12-2018
Regional Sales and Delivery Manager- California at Tesla
10-2015 - 1-2017
Senior Manager at Apple

Education

2013 - 2015
Master of Business Administration (M.B.A.) from Marylhurst University
2008 - 2008
Bachelor's degree from CIMBA

More Information

Social Presence :

Prographics :

Exp : 18 Location : San Francisco Bay Area, United States Job Level : Mid-senior Designation : Director of Operations, Platform & Portfolio at duPont REGISTRY Group
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Insights For Selling To Max

During A Call Or A Meeting

DO's

  • Focus on the results that your product produces, expect some strategic questions in return
  • Use phrases like 'your team deserves', 'best in class' etc.
  • Stick to your standard pitch and qualifying script, don't try to wing it

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't take their patience for granted, avoid long-winding sermons

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Max is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Max

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Max move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Max take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Max

Personality Compatibility


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