Max Tremblay

Captain
DISC Type : DS

Vice President Online Experience at Canadian Food Innovation Network

Toronto, Ontario, Canada

Overview

Max Tremblay is a bilingual marketing leader and the Vice President of Online Experience at the Canadian Food Innovation Network, specializing in data-driven strategies to boost revenue and digital transformation. A McGill University graduate, colleagues describe him as a strategic, creative, and adept marketer with broad experience across CPG, tech, and financial services.

Outside of work, Max is an avid and accomplished runner, having completed five marathons and multiple other races, accumulating over 24, 000 kilometers. His professional profiles also note that he is a father.

Unique fact: He holds a certification as an Amazon Marketplace Seller, showcasing his hands-on expertise in the e-commerce space.

Personality Overview

Dynamic But Sincere

Consummate Professional

Decisive But Calm

They are very professional in their approach and can weigh multiple perspectives together.  They might take some time to make their mind up but once they do, they don't change it easily. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

AI in Marketing
He frequently shares insights on how AI can be used to create personalized customer journeys, enhance fintech marketing, and transform website development.
Data-Driven Growth
His career consistently focuses on leveraging data analytics, CRM, and performance metrics to drive revenue, customer acquisition, and qualified leads across various industries.
Marathon Running
An accomplished long-distance runner, he has completed five marathons and has run over 24, 000 kilometers over the years, indicating a passion for endurance and discipline.

Media Appearances

Max has no verified media appearances

Work History

3-2025
Vice President Online Experience at Canadian Food Innovation Network
1-2022 - 5-2024
Senior Director Member Marketing Data Analytics at Toronto Region Board of Trade
1-2020 - 5-2021
Director, Marketing at Toronto Parking Authority
2018 - 2020
Director, CRM and Social Media at IG Wealth Management
2015 - 2018
Vice President/Senior Director - Client Experience Digital Marketing at Desjardins General Insurance Group

Education

Bachelor of Commerce - BCom from McGill University
2013 - 2014
Certification from University of Toronto

More Information

Social Presence :

Prographics :

Exp : 35 Location : Toronto, Ontario, Canada Job Level : Senior Designation : Vice President Online Experience at Canadian Food Innovation Network
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Insights For Selling To Max

During A Call Or A Meeting

DO's

  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • During followups, use phone or text if needed, they should be fine
  • You can spend time on BANT (or other qualification methodology) but keep it to the point

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't take their patience for granted, avoid long-winding sermons
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Max is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Max

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Max move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Max take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Max

Personality Compatibility


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