Maya Simler

Observer
DISC Type : ci

Founder at PLAYIN CHOC LTD

United Kingdom

Overview

Maya Simler is the founder of PLAYin CHOC, an award-winning ethical brand making organic, dairy-free chocolates with plastic-free toys. Leveraging her Master of Arts degree, she combines her expertise in design and art direction to drive the companys sustainable mission. She was inspired to start the company for her own children.

Outside of her entrepreneurial pursuits, Maya lives in North London with her husband and two sons. She finds balance through her interests in nature, sailing, yoga, and astrology. The initial idea for her company stemmed from a desire to provide a healthier, eco-conscious treat for her own children.

Interesting fact: Maya taught herself how to make chocolate by watching YouTube videos in her home kitchen before launching her brand.

Personality Overview

Value Driven

Example Seeker

Assertive

They are generally good communicators and can be hard to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They ask a lot of questions and rely heavily on information and collaterals.

Topics They Care About

Ethical Chocolate
She founded her company to address unethical labor practices and health concerns in the conventional chocolate industry, focusing on a slave-free and allergen-free product.
Sustainable Design
Her company's core mission is to eliminate single-use plastic, creating 100% recyclable, zero-waste packaging and toys, reflecting her background in design.
Childhood Education
PLAYin CHOC products are designed to be educational, with fun fact cards included to teach children about biodiversity and protecting the planet.

Media Appearances

Maya has no verified media appearances

Work History

3-2017
Founder at PLAYIN CHOC LTD
10-2005 - 1-2011
Co-Founder at Intrascena

Education

Masters of Arts from University of the Arts London

More Information

Social Presence :

Prographics :

Exp : 14 Location : United Kingdom Job Level : Leadership Designation : Founder at PLAYIN CHOC LTD
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Insights For Selling To Maya

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Focus on immediate action-items rather than the larger goals

DONT's

  • Avoid making offhand commitments
  • Don’t brush off any concerns, take all questions seriously
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Maya is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Maya

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Maya move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Maya take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Maya

Personality Compatibility


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