McCoy Gurmin

Observer
DISC Type : ic

Marketing Manager at Universal Audio

San Francisco Bay Area, United States

Overview

McCoy has no verified overview

Personality Overview

Curious

Assertive

Value Driven

They are generally strong communicators and are not easy to convince.  They ask a lot of questions and rely heavily on information and collaterals. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

McCoy has no verified topics they care about

Media Appearances

McCoy has no verified media appearances

Work History

2-2024
Marketing Manager at Universal Audio
3-2020 - 2-2024
Marketing Copywriter at Universal Audio
4-2019 - 3-2020
Marketing Specialist at Universal Audio
11-2016 - 10-2019
Content Contributor at Reverb.com
5-2012 - 6-2018
Sales Representative at Sylvan Music

Education

2007 - 2011
BA from San Francisco State University
10-2021 - 6-2022
Certificate from University of Washington

More Information

Social Presence :

Prographics :

Exp : 13 Location : San Francisco Bay Area, United States Job Level : Middle Designation : Marketing Manager at Universal Audio
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Insights For Selling To McCoy

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Be prepared for a lot of questions, answer them objectively
  • Persuade objectively how your product will help them achieve their goals

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with McCoy is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from McCoy

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will McCoy move?

  • They like to analyze well and then make their decisions.
  • Can McCoy take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And McCoy

Personality Compatibility


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