McKenna Kent

Enthusiast
DISC Type : i

Marketing Manager at Pig Improvement Company (PIC) - North America

Lake Geneva, Wisconsin, United States

Overview

McKenna has no verified overview

Personality Overview

Story Driven

Amiable & Agreeable

Optimistic

They are generally friendly, so be careful when relying on their word.  Unlike D or C types, they are convinced more by stories and testimonials. They prefer to build relationships rather than staying totally transactional.

Topics They Care About

McKenna has no verified topics they care about

Media Appearances

McKenna has no verified media appearances

Work History

7-2023
Marketing Manager at Pig Improvement Company (PIC) - North America
3-2022 - 7-2023
Director of Customer Acquisition at Wild Fork
2-2021 - 3-2022
Digital Marketing Manager at Wild Fork
2019 - 2-2021
Marketing Manager at Wild Fork
1-2017 - 1-2019
Brand Manager at JBS

Education

2012 - 2016
Bachelor's Degree from University of Wisconsin-Madison

More Information

Social Presence :

Prographics :

Exp : 9 Location : Lake Geneva, Wisconsin, United States Job Level : Middle Designation : Marketing Manager at Pig Improvement Company (PIC) - North America
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Insights For Selling To McKenna

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Compliment them about their personality if you get a chance
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t be too formal with them, they trust informality more

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with McKenna is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from McKenna

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will McKenna move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can McKenna take some risk or not?

  • They can take some low-probability risks if needed.

You And McKenna

Personality Compatibility


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