Megan Pratt

Trailblazer
DISC Type : DI

Freelance Product and Content Marketing at Product Marketing House

Salt Lake City Metropolitan Area, United States

Overview

Megan Pratt is a product marketing consultant and the founder of Product Marketing House, specializing in positioning, messaging, and go-to-market strategies. Drawing on her leadership experience at startups like Alyce and a degree in Mass Communication from the University of Utah, colleagues describe her as strategic, organized, and passionate.

Outside of work, Megan is a mother and incorporates storytelling into both her professional and personal life. She is passionate about understanding customer motivations and has appeared on podcasts to share her expertise on sales enablement and building effective marketing strategies.

Her son describes her job as using "persuasive language to get people to buy stuff. Oh, and youre the boss, but mostly just of yourself. "

Personality Overview

Charismatic

Friendly But Fast

Informal

They are charming and can persuade others to support their decisions.  A combination of speed and relationship gets the best response from them. They are more likely to accept new and exciting technologies.

Topics They Care About

Positioning and Messaging
Her consultancy is built around helping B2B tech brands establish foundational messaging, and she frequently posts about its importance.
Go-to-Market Strategy
She has extensive experience leading and implementing GTM processes and product launches from her previous director-level roles.
Storytelling in Marketing
She describes herself as a storyteller and emphasizes creating emotionally resonant and clear narratives to connect with customers.

Media Appearances

Megan has no verified media appearances

Work History

10-2022
Freelance Product and Content Marketing at Product Marketing House
12-2021 - 9-2022
Director of Product Marketing at Alyce
6-2021 - 12-2021
Senior Manager, Product Marketing at Treasure Data
8-2020 - 6-2021
Principal Product Marketing Manager - Customer Enablement at NextRoll, Inc.
5-2019 - 8-2020
Senior Product Marketing Manager at NextRoll, Inc.

Education

8-2008 - 5-2012
Bachelor's degree from University of Utah
2008 - 2012
BA in Mass Communication from University of Utah

More Information

Social Presence :

Prographics :

Exp : 9 Location : Salt Lake City Metropolitan Area, United States Job Level : N/A Designation : Freelance Product and Content Marketing at Product Marketing House
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Insights For Selling To Megan

During A Call Or A Meeting

DO's

  • Talk about yourself and some of your achievements at the start of the conversation
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Give them control of the sales process

DONT's

  • Avoid unnecessary negativity or slowness
  • Don't make any commitments that you might not be able to fulfill
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Megan is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Megan

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Megan move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Megan take some risk or not?

  • If necessary, they will be ready to take risks.

You And Megan

Personality Compatibility


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