Melanie Kovacs

Commander
DISC Type : D

CEO & Founder, Entrepreneurship Coach, Trainer & Educator at Joypreneurs

Zurich, Zurich, Switzerland

Overview

Melanie Kovacs is an award-winning entrepreneur and business coach dedicated to fostering joy in business. She founded Joypreneurs. org to support entrepreneurs and previously founded Master21, Switzerlands first coding bootcamp. A Forbes 30 Under 30 alumna, she is also a lecturer, community builder, and podcast host with a background in creative leadership.

Outside of her primary professional roles, Melanie is passionate about empowering female entrepreneurs, which she pursues through her work with Fempreneurs and the Joy Accelerator program. When not working, she enjoys being in the mountains, dancing, meditating, and cooking.

Unique fact: Melanie gave a TEDx talk on how to drive your own learning experience, inspired by her journey into coding.

Personality Overview

Strong-Willed

Impact-Driven

Very Quick

They like to stay in control of the negotiation or defining of the terms.  They are less concerned about the product and more about its potential impact. They do not care very much about building rapport or relationships.

Topics They Care About

Joyful Entrepreneurship
Her company, Joypreneurs, is built on the philosophy that joy is a key driver of sustainable success and impact, a message she shares through coaching and her podcast.
Female Empowerment
Actively supports women founders through her work at Fempreneurs and by creating specific programs like the JOY Accelerator to help women build businesses without burning out.
Tech Education
Founded Master21, the first coding bootcamp in Switzerland, to help over 1, 000 professionals learn to "speak tech" and bridge the gap between business and development.

Media Appearances

Melanie has no verified media appearances

Work History

8-2020
CEO & Founder, Entrepreneurship Coach, Trainer & Educator at Joypreneurs
2-2021 - 12-2022
Co-Founder Joy Accelerator at Joypreneurs
11-2022
Head of Education & Community at Fempreneurs
10-2020
Lead Trainer at STARTUP CAMPUS Switzerland
8-2022
Guest Lecturer at University of Applied Sciences and Arts Northwestern Switzerland FHNW

Education

2019 - 2020
Executive Leadership Program from THNK School of Leadership
5-2023 - 9-2023
Coaching Fundamentals from Product Academy

More Information

Social Presence :

Prographics :

Exp : 9 Location : Zurich, Zurich, Switzerland Job Level : Leadership Designation : CEO & Founder, Entrepreneurship Coach, Trainer & Educator at Joypreneurs
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Insights For Selling To Melanie

During A Call Or A Meeting

DO's

  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Refer to testimonials from well-known industry leaders

DONT's

  • Don't try too hard to forge relationships with them
  • Don’t be in a rush to invite them for a social meet and greet
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Melanie is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Melanie

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Melanie move?

  • If convinced, they can reach decisions quite fast.
  • Can Melanie take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Melanie

Personality Compatibility


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