Melissa Cotterill

Energizer
DISC Type : I

Executive Vice President at Westcomm

Greater Indianapolis, United States

Overview

Melissa Cotterill is the Executive Vice President at Westcomm, where she specializes in strategic HR and benefits communication to enhance employee engagement. Her career includes leadership roles as COO of the Indy Chamber and interim CEO for Develop Indy. She earned her BA from Franklin College.

Outside of work, Melissa is deeply involved in her community, serving on the boards of Girls Inc. of Greater Indianapolis and the Indiana Commission for Women, where she was appointed Chair. She actively supports various local non-profits and has served on the Franklin College Alumni Council.

Melissa was named one of the Indianapolis Business Journals "Forty Under 40" in recognition of her professional and civic contributions.

Personality Overview

Big Picture Person

Imaginative

Enthusiastic

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are people oriented, friendly and like creating new connections. They are naturally enthusiastic, so take their promise with a pinch of salt.

Topics They Care About

Employee Engagement
Her work at Westcomm focuses on strategic HR and benefits communication that drives employee engagement and enhances the employee experience.
Benefits Communication
She specializes in creating communication strategies for employee benefits and health initiatives for major clients like Purdue University and Cummins.
Economic Development
Previously served as COO of the Indy Chamber and interim CEO of Develop Indy, leading city-wide business growth and resident recruitment initiatives.

Media Appearances

Melissa has no verified media appearances

Work History

9-2016
Executive Vice President at Westcomm
2016 - 2016
Executive Director, Marketing and Brand Services at University of Indianapolis
7-2012 - 10-2015
Chief Operating Officer, Chief of Staff at Indy Chamber
12-2008 - 7-2012
Interim President and CEO, VP of Operations, VP of Communications at Develop Indy
11-2007 - 11-2008
Vice President of Client Services at Westcomm

Education

1990 - 1994
BA from Franklin College

More Information

Social Presence :

Prographics :

Exp : 31 Location : Greater Indianapolis, United States Job Level : Leadership Designation : Executive Vice President at Westcomm
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Insights For Selling To Melissa

During A Call Or A Meeting

DO's

  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Invite them for a lunch or a drink/coffee
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Avoid overloading them with too much detail
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Melissa is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Melissa

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Melissa move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Melissa take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Melissa

Personality Compatibility


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