Mercedes De Heredia in

Mercedes De Heredia

Observer · DISC type ci
Head of Business Growth and Operations at Senzai AI
📍 Mexico City, Mexico

Mercedes de Heredia is the Head of Business Growth and Operations at Senzai AI, leveraging an extensive background in financial services. She was instrumental in launching Openbank in Mexico and an entrepreneur-focused bank branch for Banregio. A graduate of Tecnológico de Monterrey, she is a certified Investment Strategy Advisor.

Mercedes showcases a sharp, satirical wit through her writing, sharing humorous and insightful observations about modern corporate culture, or "Vida Godin. " This creative outlet points to an observant and expressive personality, with an interest in social commentary and the nuances of professional life.

She writes and shares satirical short stories online, offering a humorous critique of the modern corporate world.

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Experience
6 Years
Current Role
Head of Business Growth and Operations
Location
Mexico City, Mexico
Personality Overview

How Mercedes shows up

Assertive
Curious
Example Seeker

They are likely to ask many questions and look heavily for supporting information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Priorities

Topics Mercedes cares about

Fintech Innovation
Her experience includes launching Openbank, Spain's first 100% digital bank, in Mexico, and developing a bank branch for entrepreneurs modeled after Silicon Valley Bank.
Business Growth
Her entire career, from banking strategy to her current role at Senzai AI, is focused on business development, strategy, and driving growth for new ventures.
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Career

Work history

10-2024 - 10-2025
Head of Business Growth and Operations
Senzai AI
8-2019 - 6-2020
Head of Customer Engagement
Openbank
5-2018 - 8-2019
Deputy Director Nexo
Banregio
7-2015 - 10-2016
Deputy Director Strategy and Management
Grupo Financiero Interacciones
8-2014 - 7-2015
Strategy Manager - Commercial Area
Banco Interacciones
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2006 - 2011
BA
Tecnológico de Monterrey
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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