Messalina Tiro in

Messalina Tiro

Trailblazer · DISC type DI
Founder at Tiro Strategic Communications
📍 Amsterdam, North Holland, Netherlands

Messalina Tiro is a cultural anthropologist with over 17 years of experience in strategic communications, specializing in culture transformation and change management during M&A and brand shifts. Described as inspiring, energetic, and professional, she provides fractional communications leadership and holds an MSc from Vrije Universiteit Amsterdam.

Rooted in the Netherlands with a Canadian-Filipino heritage, Messalina is passionate about creative exploration and mindfulness. During a sabbatical, she learned to sew, paint, and play the ukulele, while also starting a meditation practice. She deeply values supporting others, both personally and professionally.

Unique fact: Messalina took a sabbatical to travel, explore her creative side, and tick items off her bucket list.

Read the full overview →
Experience
8 Years
Current Role
Founder
Job Level
Leadership
Location
Amsterdam, North Holland, Netherlands
Personality Overview

How Messalina shows up

Charismatic
Persuasive
Achievement-Oriented

They are more likely to be open to unproven but exciting technologies. They are charming and have the ability to align others behind their decisions. They like to keep things under control.

Priorities

Topics Messalina cares about

Culture Transformation
Her core expertise involves helping organizations navigate M&A, divestitures, and strategic shifts by focusing on culture and employee engagement.
Change Communications
She specializes in translating complex business strategies into clear, compelling narratives that align teams and make organizational change stick.
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Career

Work history

4-2020
Founder
Tiro Strategic Communications
9-2021 - 4-2025
Global Head, Communications
ERIKS
10-2017 - 3-2025
Member of the Advisory Board
The Implementation Science and Communication Strategies Group
10-2019 - 4-2020
Explorer
Sabbatical
12-2016 - 10-2019
Global Head, Communications
Staples Solutions
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
MSc
Vrije Universiteit Amsterdam (VU Amsterdam)
2002 - 2006
Communication and Culture
University of Calgary
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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