Messaoud Boukoufallah in

Messaoud Boukoufallah

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Marketing Manager & Consultant at ZBX
📍 Dubai, Dubai, United Arab Emirates

Messaoud is a trilingual (Arabic, English, French) marketing and business development leader specializing in the crypto and fintech sectors across the MENA region. He drives revenue growth and user acquisition for firms like ZBX and ProHype. His background includes a Doctor of Pharmacy from Université Ferhat Abbas, Sétif.

He holds a Doctor of Pharmacy degree, uniquely positioning him with a scientific and analytical background in the fast-paced world of crypto marketing.

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Experience
9 Years
Current Role
Marketing Manager & Consultant
Job Level
Middle
Location
Dubai, Dubai, United Arab Emirates
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Messaoud cares about

Crypto Growth (MENA)
His career is focused on driving revenue growth, strategic partnerships, and brand expansion for crypto and fintech companies specifically within the GCC and MENA markets.
AI-Driven Marketing
As the founder of ProHype, he architected a proprietary AI platform to automate A/B testing and significantly boost campaign ROI, showing a deep interest in applying AI to marketing.
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Career

Work history

1-2024
Marketing Manager & Consultant
ZBX
1-2023
Founding Executive Director
ProHype
6-2022
Marketing Partner, Event Manager, Speaker & Consultant
OOKC Labs
9-2017
Crypto Trader & NFTs, DeFi Investor, OTC Desk/Peer to Peer Trading
Binance
9-2016
Crypto Trader & OTC Desk / Peer-to-Peer Trading
M7Bk
In the press

Media appearances

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Education
9-2013 - 12-2019
Doctor of Pharmacy - PharmD
Université Ferhat Abbas, Sétif
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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