MICHAEL FAYE in

MICHAEL FAYE

Evaluator · DISC type sdc
President at AssociaDirect
📍 Greater Chicago Area, United States

Michael Faye is the founder and president of AssociaDirect, a marketing agency dedicated to associations. With over 20 years of experience, he specializes in helping member-based organizations grow membership, increase event attendance, and improve brand perception. Colleagues describe him as a "true partner" who excels at solving challenges.

He is an avid learner, recently exploring how new technologies like AI and embedded video messaging can be leveraged for business development and member outreach. His focus is on finding innovative and practical ideas and tactics to drive growth for his clients in the association space.

Unique fact: Michael and his team are developing workshops to teach marketers how to create high-quality content using the latest free AI tools.

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Experience
18 Years
Current Role
President
Location
Greater Chicago Area, United States
Personality Overview

How MICHAEL shows up

Hard To Convince
Fast But Analytical
Quality Focused

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Priorities

Topics MICHAEL cares about

Membership Growth
His company, AssociaDirect, is exclusively focused on helping associations retain and grow their membership base, as highlighted in multiple case studies.
Member Engagement
He frequently posts about creating better member engagement experiences and strategies, a core problem his agency solves for clients like the Academy of Nutrition and Dietetics.
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Career

Work history

2008
President
AssociaDirect
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1991 - 1995
Education details unavailable
Ball State University
Social presence
in
Behavioral profile

DISC profile (public)

s

Steadiness (S)

Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.

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