Michael Goldberg in

Michael Goldberg

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Principal at The Rojek Consulting Group
📍 Fort Lauderdale, Florida, United States

Michael Goldberg is the Principal at The Rojek Consulting Group, where he specializes in marketing and agency sourcing. He drives growth for brands using his proprietary "CultureFit™" model, which leverages organizational data science. Colleagues often describe him as insightful, honest, and strategic, and he is a certified consultant in organizational culture assessment.

Outside of work, Michael considers Amsterdam his "happy place, " a city he visits to recharge and gain perspective. He values joy and tolerance, and has expressed admiration for social enterprises that support and provide opportunities for individuals with disabilities.

He trademarked the phrase "Everything Good Comes from Cultural Fit. ™", which is the core philosophy of his firm.

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Experience
20 Years
Current Role
Principal
Location
Fort Lauderdale, Florida, United States
Personality Overview

How Michael shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Michael cares about

Cultural Fit
The foundation of his consulting practice, embodied in his proprietary CultureFit™ model and his trademarked phrase, "Everything Good Comes from Cultural Fit. ™".
Agency Sourcing
His firm is a recognized leader in helping clients find and select the best advertising industry partners to facilitate business growth.
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Career

Work history

8-2020 - 6-2023
Principal
The Rojek Consulting Group
9-2014 - 7-2020
CEO
Zimmerman Advertising
8-2012 - 9-2014
Partner/CMO
Deutsch
1-2012 - 7-2012
Sr. Partner/Global CMO
Porter Novelli
2-2003 - 12-2011
EVP, Chief Marketing Officer
Zimmerman
In the press

Media appearances

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Education
1986 - 1988
BS
Florida State University
1984 - 1985
Education details unavailable
Up With People
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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