Michael Jung

Energizer
DISC Type : I

Director Business Analytics at MLSE (Maple Leaf Sports & Entertainment Partnership)

Greater Toronto Area, Canada

Overview

Michael Jung is the Director of Business Analytics at MLSE, where he leads his team in leveraging data to drive business outcomes. A graduate of the University of Waterloos mathematics program, he has extensive experience in data science and customer analytics from prior leadership roles at Bell and TELUS.

He is passionate about the intersection of sports and technology, frequently engaging in industry events. Michael enjoys sharing how data and AI are shaping the future of sports entertainment and actively seeks to develop teams that can translate complex data into actionable business strategies.

He was a speaker at the first-ever NBA Data Strategy Forum, sharing MLSEs applications of AI.

Personality Overview

Enthusiastic

Big Picture Person

Full Of Energy

They are always positive and upbeat, so take their promises with a pinch of salt.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are friendly, approachable and love to make new connections.

Topics They Care About

AI in Sports
Spoke at the inaugural NBA Data Strategy Forum about how MLSE leverages AI, indicating a strong focus on applying advanced technology in the sports industry.
Sports Analytics
Leads the business analytics team for a major sports and entertainment group and promotes events focused on using analytics in the business of sports.
Data-led Fan Engagement
Actively hires for roles focused on using data and analytics to create smarter engagement strategies for sports fans.

Media Appearances

Michael has no verified media appearances

Work History

1-2022
Director Business Analytics at MLSE (Maple Leaf Sports & Entertainment Partnership)
1-2016 - 1-2022
Director Data Science and Business Intelligence at Bell
5-2014 - 12-2015
Director, Marketing - Customer Analytics at TELUS
10-2012 - 5-2014
Director, Business Planning and Strategy at TELUS
9-2011 - 9-2012
Director, Market Insight at TELUS

Education

1995 - 2000
Honours Bachelor of Mathematics from University of Waterloo

More Information

Social Presence :

Prographics :

Exp : 23 Location : Greater Toronto Area, Canada Job Level : Mid-senior Designation : Director Business Analytics at MLSE (Maple Leaf Sports & Entertainment Partnership)
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Insights For Selling To Michael

During A Call Or A Meeting

DO's

  • Be friendly and entertaining in your conversation
  • Do some small talk, ask them how things are going on their side
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Avoid cutting into their flow
  • Avoid overloading them with too much detail
  • Don’t be too formal, focus on building comfort and trust

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michael is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Michael

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Michael move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Michael take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Michael

Personality Compatibility


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