Michael Laver

Examiner
DISC Type : sc

Director of Engineering & Chief Software Technologist at Cohu, Inc.

El Cajon, California, United States

Overview

Michael has no verified overview

Personality Overview

Status Quo Seeker

Overcautious

Process Oriented

They are always well-planned and adopt a systematic approach.  The only way to convince them is by showing them examples and ample proof. Being observant comes to them naturally.

Topics They Care About

Michael has no verified topics they care about

Media Appearances

Michael has no verified media appearances

Work History

5-2018
Director of Engineering & Chief Software Technologist at Cohu, Inc.
1-2003
Systems Engineering Director at Cohu, Inc.
9-2000 - 12-2002
Software / Vision Engineering Manager at ESI
1-1995 - 9-2000
Systems Engineering Director at Aetrium
2-1991 - 10-1994
Product Manager at Symtek Systems

Education

1997 - 2012
Certifications: from UC San Diego
1985 - 1987
Master's Degree from National University

More Information

Social Presence :

Prographics :

Exp : 34 Location : El Cajon, California, United States Job Level : Mid-senior Designation : Director of Engineering & Chief Software Technologist at Cohu, Inc.
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Insights For Selling To Michael

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michael is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Michael

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Michael move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Michael take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Michael

Personality Compatibility


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