Michael Piacente

Questioner
DISC Type : c

Sr. Director, Growth Marketing at Spartan

Boston, Massachusetts, United States

Overview

Michael has no verified overview

Personality Overview

Not Easily Convinced

Price-Sensitive

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to fully evaluate every situation.

Topics They Care About

Michael has no verified topics they care about

Media Appearances

Michael has no verified media appearances

Work History

8-2022
Sr. Director, Growth Marketing at Spartan
7-2020 - 7-2022
Vice President, Media Director at MERGE
9-2018 - 7-2020
Media Director at MERGE
3-2016 - 8-2018
Director, Performance Marketing at BEAM Interactive
7-2015 - 3-2016
Associate Media Director at Neo@Ogilvy

Education

2003 - 2007
Education details unavailable from Fairfield University
1999 - 2003
Education details unavailable from Fordham Prep.

More Information

Social Presence :

Prographics :

Exp : 11 Location : Boston, Massachusetts, United States Job Level : Senior Designation : Sr. Director, Growth Marketing at Spartan
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Insights For Selling To Michael

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • If you have a lower priced product compared to the competition, call out the same
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michael is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Michael

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Michael move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Michael take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Michael

Personality Compatibility


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