Michelle Burgess

Examiner
DISC Type : cs

Director of Project Management at Reser's Fine Foods

Beaverton, Oregon, United States

Overview

Michelle is the Director of Project Management for New Product Development at Resers Fine Foods, with extensive experience in the CPG industry. A graduate of Oregon State University and a Prosci® Certified Change Practitioner, she leads the end-to-end development of over 160 new products annually. Colleagues describe her as thoughtful, dependable, and a strategic leader.

Described as an upbeat and curious person, Michelle is known for being able to roll with the punches and for being an excellent communicator. Her professional interests include staying current on creative trends, particularly within food packaging, and following major CPG companies like Nestlé and Mars.

She holds both a Coaching Certificate and a certification as a Prosci® Change Practitioner.

Personality Overview

Overcautious

Process Oriented

Unexpressive

The only way to convince them is by showing them examples and ample proof.  Being observant comes to them naturally. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

New Product Development
Her entire career has been focused on new product development, progressing from an intern to the Director leading the entire process at Reser's Fine Foods.
Process Improvement
She has a proven track record of implementing process improvements that successfully reduced product development lead times and waste from seasonal product launches.
CPG Packaging
Her personal introduction and shared content indicate a specific professional interest in consumer-packaged goods packaging and related creative trends.

Media Appearances

Michelle has no verified media appearances

Work History

4-2022
Director of Project Management at Reser's Fine Foods
10-2017 - 4-2022
Senior New Products Project Manager at Reser's Fine Foods
4-2015 - 10-2017
New Products Project Manager at Reser's Fine Foods
8-2002 - 8-2003
Research And Development Lab Technician at Reser's Fine Foods
6-2001 - 8-2002
Research And Development Intern at Reser's Fine Foods

Education

BA from Oregon State University

More Information

Social Presence :

Prographics :

Exp : 12 Location : Beaverton, Oregon, United States Job Level : Mid-senior Designation : Director of Project Management at Reser's Fine Foods
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Insights For Selling To Michelle

During A Call Or A Meeting

DO's

  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Ask them which other stakeholders would be important for this purchase decision

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michelle is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Michelle

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Michelle move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Michelle take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Michelle

Personality Compatibility


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