Michelle Primm

Questioner
DISC Type : c

Managing Partner at Cascade Auto Group, ltd

Cuyahoga Falls, Ohio, United States

Overview

Michelle has no verified overview

Personality Overview

Price-Sensitive

Systematic

Value Seeker

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  It is quite likely of them to ask for pricing or other concessions. They prefer to do thorough analysis of any situation.

Topics They Care About

Michelle has no verified topics they care about

Media Appearances

Michelle has no verified media appearances

Work History

Managing Partner at Cascade Auto Group, ltd
4-2014
Vice President at Ohio Bureau of Motor Vehicles Dealer Licensing Board
2-2008
Board of Directors, Representing Women Dealers at NADA

Education

Bachelor of Business Administration (B.B.A.) from Kent State University
Class 45 from National Automobile Dealers Association Dealer Candidate Academy

More Information

Social Presence :

Prographics :

Exp : 18 Location : Cuyahoga Falls, Ohio, United States Job Level : Senior Designation : Managing Partner at Cascade Auto Group, ltd
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Insights For Selling To Michelle

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers
  • Emphasise more on facts and measurable benefits

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Michelle is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Michelle

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Michelle move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Michelle take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Michelle

Personality Compatibility


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