Mikaël Ricard

Questioner
DISC Type : c

Directeur général at Armatech inc.

Québec, Quebec, Canada

Overview

Mikaël Ricard is the General Manager of Armatech inc. , bringing over 25 years of construction industry experience. He possesses deep expertise in steel reinforcement and demolition, having advanced from a field specialist in 1999 to a strategic leadership role. He holds a certificate in business management from HEC Montréal.

He is a vocal advocate for sustainability and innovation within the construction sector, emphasizing the role of "green steel" in building eco-responsible structures. He frequently discusses the importance of investing in employee training and fostering a strong company culture to ensure long-term growth and success.

Unique fact: Mikaël has been involved in major Quebec infrastructure projects, including the REM, the new Île-aux-Tourtes bridge, and the extension of Montreals blue metro line.

Personality Overview

Not Easily Convinced

Value Seeker

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They prefer to do thorough analysis of any situation. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Sustainable Construction
Actively promotes the use of innovative and sustainable solutions, like "green steel, " to reduce the industry's ecological footprint and build eco-responsible buildings.
Steel Reinforcement
His entire 25+ year career has been dedicated to the steel reinforcement industry, from hands-on work as a steelworker to managing large-scale projects and now leading a specialized firm.
Employee Development
Stresses the importance of continuous training and skill development, viewing investment in his team as crucial for meeting future challenges and ensuring collective success.

Media Appearances

Mikaël has no verified media appearances

Work History

1-2025
Directeur général at Armatech inc.
1-2024 - 2-2025
Directeur général adjoint at Armatech inc.
12-2021 - 1-2024
Directeur technique at Armatech inc.
6-2016 - 2-2020
Technicien Chargé de projet at Acier AGF
6-2009 - 7-2016
Ferrailleur at Acier AGF

Education

1-2023 - 1-2026
Certificat gestion d'entreprise from HEC Montréal
2014 - 2016
diplôme from Carrefour Formation Mauricie

More Information

Social Presence :

Prographics :

Exp : 14 Location : Québec, Quebec, Canada Job Level : N/A Designation : Directeur général at Armatech inc.
URL has been copied!

Insights For Selling To Mikaël

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Back up any claims with data and numbers
  • Emphasize on objective proof of ROI, help them do a thorough evaluation

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mikaël is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Mikaël

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Mikaël move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Mikaël take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Mikaël

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.