Mike Cecil

Initiator
DISC Type : Di

Global Director Ocular Health New Products at Alcon

Fort Worth, Texas, United States

Overview

Mike Cecil is a global marketing director at Alcon with over 20 years of experience launching and growing consumer brands in CPG, household goods, and healthcare. He holds an MBA from The George Washington University School of Business. Colleagues describe him as strategic, innovative, and an inspiring leader.

He shows a strong interest in the intersection of technology and healthcare, particularly in how artificial intelligence can be applied to improve medical diagnostics and patient outcomes.

He actively follows and shares research on using AI in ophthalmology to enhance diagnostic accuracy.

Personality Overview

Confident

Impact-Oriented

Conviction Driven

They don’t mind taking a stand if they believe in something.  They usually prefer to drive the conversation. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

New Product Commercialization
He leads the entire lifecycle for new products, from initial concept and business modeling to brand creation and full-scale market launch at Alcon.
AI in Healthcare
Actively posts about advancements in AI-driven diagnostics, particularly using retinal imaging to detect diseases like lupus and improve ophthalmologist accuracy.
Global Brand Strategy
Has extensive experience managing global brand portfolios and innovation pipelines across North America, Latin America, and Western Europe from his time at Henkel.

Media Appearances

Mike has no verified media appearances

Work History

8-2019
Global Director Ocular Health New Products at Alcon
3-2018 - 8-2019
Marketing Director - US Home Care & Corporate Director Global Air Care at Henkel
4-2017 - 3-2018
Marketing Director - US Air Care & Dish, IMU Corporate Director Global Air Care at Henkel
8-2015 - 3-2017
Marketing Director - Global Air Care at Henkel
1-2014 - 7-2015
Marketing Director - Laundry Specialties at Henkel

Education

2001 - 2004
MBA from The George Washington University School of Business

More Information

Social Presence :

Prographics :

Exp : 21 Location : Fort Worth, Texas, United States Job Level : Mid-senior Designation : Global Director Ocular Health New Products at Alcon
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Insights For Selling To Mike

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Look like someone who is on top of their game
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don’t be very informal even if they are being so themselves
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mike is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Mike

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Mike move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Mike take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Mike

Personality Compatibility


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