Ewa Janas

Inspirer
DISC Type : di

International Go-To-Market Director, Vision Care Franchise at Alcon

Vernier, Geneva, Switzerland

Overview

Ewa Janas is a global business executive with over two decades of experience in the FMCG and medical device sectors. As Alcons International Go-To-Market Director for the Vision Care Franchise, she leads commercial transformation initiatives. She holds an MBA from the Ivey Business School.

Outside of her direct professional responsibilities, Ewa demonstrates a keen interest in staying abreast of the latest in business strategy and global economic trends. She follows leading publications such as the Harvard Business Review and The Wall Street Journal for insights and analysis.

She created a new regional pricing organization for the EMEA region from the ground up while at Alcon.

Personality Overview

Fast Adopter

Confident & Optimistic

Charming & Persuasive

They measure a product on its merit but can be influenced by strong testimonials.  They don’t mind taking a stand if they believe in something. They usually prefer to drive the conversation.

Topics They Care About

GTM Transformation
Leads Go-To-Market transformation and continuous improvement across diverse international markets, including Europe, APAC, Japan, and China for Alcon's Vision Care franchise.
Commercial Excellence
Previously defined and led the implementation of the Commercial Excellence strategy and its technical enablers across Alcon's international markets.
Digital Business
Completed executive education in Leading Digital Business Transformation at IMD, focusing on aligning digital functions with commercial strategy to drive growth.

Media Appearances

Ewa has no verified media appearances

Work History

1-2024
International Go-To-Market Director, Vision Care Franchise at Alcon
1-2020 - 12-2023
International Commercial Excellence Head, Vision Care at Alcon
1-2018 - 12-2019
Director of Commercial Strategy & Operations EMEA Vision Care at Alcon
1-2013 - 12-2017
Head of Pricing and Channel Management EMEA, Alcon Vision Care Franchise at Alcon
2-2009 - 12-2012
Head of Sales Development & Training Ciba Vision Europe, Russia and Africa at Novartis

Education

2017 - 2017
Leading Digital Business Transformation; from IMD
2004 - 2006
MBA from Ivey Business School at Western University

More Information

Social Presence :

Prographics :

Exp : 23 Location : Vernier, Geneva, Switzerland Job Level : Mid-senior Designation : International Go-To-Market Director, Vision Care Franchise at Alcon
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Insights For Selling To Ewa

During A Call Or A Meeting

DO's

  • Get them to a point where they are ready to bat for your product internally
  • Look like someone who is on top of their game
  • Clearly address the competitive aspects

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ewa is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Ewa

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Ewa move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Ewa take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Ewa

Personality Compatibility


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