Mike Claudio

Energizer
DISC Type : I

Partner at EC Grading

Charlotte, North Carolina, United States

Overview

Mike Claudio is the Owner and Head Coach of WinRate Consulting, a firm specializing in sales and leadership coaching for the construction and home services industries. Drawing on 17+ years of sales experience, including time at Verizon, he helps contractors scale their businesses. People often describe him as dedicated, encouraging, and passionate.

Outside of work, Mike is a husband, father, and philanthropist. He co-founded the non-profit "A Champions Shoes" with his wife, which provides new shoes to underprivileged children to boost their confidence. He is also a published author and a sought-after keynote speaker on personal and professional growth.

Unique fact: Through his non-profit, Mike has a goal of giving away one million pairs of shoes by 2026.

Personality Overview

Imaginative

Enthusiastic

Believer

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are people oriented, friendly and like creating new connections.

Topics They Care About

Construction Industry Sales
His entire consulting practice, WinRate Consulting, is built around improving sales, leadership, and business development for contractors and home service companies.
Leadership Coaching
He is a keynote speaker and coach focused on helping business owners and leaders develop better habits, discipline, and company culture.
Youth Empowerment
He founded the non-profit "A Champion's Shoes" to provide footwear to children in need, aiming to build their confidence and prevent bullying.

Media Appearances

Mike Claudio of WinRate Consulting - Builder Stories. Featured in Builder Stories (Spotify)

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Episode 28 - Mike Claudio | WinRate Consulting. Featured in WinRate Consulting (Spotify)

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Mike Claudio, Winrate Consulting, Big Stud Sales Podcast. Featured in YouTube

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Work History

6-2020 - 12-2021
Partner at EC Grading
9-2019
Host at Big Stud Podcast
4-2018
Owner at WinRate Consulting
3-2018 - 3-2019
Vice President at Daniel Enterprises US
5-2017 - 3-2018
Director Of Business Development at Daniel Enterprises US

Education

Education details unavailable from Christopher Newport University

More Information

Social Presence :

Prographics :

Exp : N/A Location : Charlotte, North Carolina, United States Job Level : N/A Designation : Partner at EC Grading
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Insights For Selling To Mike

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Talk anecdotally about the customer experience that your product offers
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid cutting into their flow
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mike is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Mike

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Mike move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Mike take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Mike

Personality Compatibility


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