Mike Cromwell

Commander
DISC Type : D

Regional Vice President Enterprise Sales at Apptio, an IBM Company

Hilton Head Island, South Carolina, United States

Overview

Mike Cromwell is a sales leader at Apptio, an IBM company, specializing in enterprise SaaS solutions. With over two decades of experience in IT operations automation, he focuses on TBM, FinOps, and ITFM frameworks to drive financial success and innovation for his clients. He holds an ITIL certification.

Based on his education at the University of Missouri-Columbia, he likely maintains an interest in his alma mater and its community. His professional travel for conferences and company celebrations suggests an appreciation for connecting with peers and recognizing team achievements in engaging environments.

He led a newly created business segment at Apptio where every team member contributed to achieving the prestigious Presidents Club award.

Personality Overview

Strong-Willed

Decisive

Risk-Taker

They like to stay in control of the negotiation or defining of the terms.  They prefer to move quickly, and expect the same from others. They put a lot of effort into ensuring personal success.

Topics They Care About

FinOps & TBM
His career at Apptio is centered on Technology Business Management and FinOps solutions, helping customers manage their cloud and IT spending to free up capital for growth.
IT Automation
His current title is Regional Vice President of Sales - Automation, and he has over 20 years of experience in automation for IT operations, calling it an unrivaled combination.
Sales Leadership
He has a background in building and managing high-performing enterprise sales teams, leading his team to achieve President's Club recognition for their success.

Media Appearances

Mike has no verified media appearances

Work History

1-2023
Regional Vice President Enterprise Sales at Apptio, an IBM Company
8-2021
Vice President of Sales - Americas FinOps/Agile Solutions at Apptio, an IBM Company
7-2020 - 1-2022
Regional Vice President of Sales - West at Apptio, an IBM Company
8-2016 - 5-2020
Strategic Account Manager at Apptio Inc.
1-2016 - 7-2016
Sales Director Southeast Region at Digitate Enterprise Services & Solutions a Division of Tata Consultancy Services

Education

1992 - 1994
BS from Central Methodist University
1990 - 1992
BS from University of Missouri-Columbia

More Information

Social Presence :

Prographics :

Exp : 15 Location : Hilton Head Island, South Carolina, United States Job Level : Senior Designation : Regional Vice President Enterprise Sales at Apptio, an IBM Company

Interested in

Sports

Track, Football

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Insights For Selling To Mike

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Hold your ground without indulging in one-upmanship
  • Be respectful but crisp

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Don't try too hard to forge relationships with them
  • Avoid being too verbose

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mike is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Mike

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Mike move?

  • If convinced, they can reach decisions quite fast.
  • Can Mike take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Mike

Personality Compatibility


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