Ritika Gupta

Editor
DISC Type : CS

Associate L2 at Publicis Sapient

South Delhi, Delhi, India

Overview

Ritika Gupta is an Associate L2 at Publicis Sapient specializing in process automation and client engagement within the financial services industry. A graduate of the New Delhi Institute of Management with both a BBA and an MBA, she is also a Certified Financial Risk Manager (FRM).

Ritika shows a keen interest in professional development, having recently completed a course in negotiation. She also appears to value a positive work environment, as indicated by her engagement with content related to the importance of company culture.

Unique fact: She holds the designation of Certified Financial Risk Manager (FRM), highlighting specialized expertise in finance.

Personality Overview

Skeptic

Self-Disciplined

Sometimes Friendly

They tend to be clear about their needs and limitations and are unlikely to promise too much.  The only way to convince them is by showing them examples and ample proof. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Financial Services
Her professional focus and Certified Financial Risk Manager (FRM) designation underscore her expertise in this sector.
Process Automation
This is a key expertise highlighted in her professional headline, suggesting a focus on improving operational efficiency for clients.
Client Engagement
Listed as a core skill, indicating she values building and maintaining strong relationships with clients.

Media Appearances

Ritika has no verified media appearances

Work History

4-2024
Associate L2 at Publicis Sapient
4-2022 - 4-2024
Associate at Publicis Sapient
5-2020 - 8-2020
Finance Intern at Bajaj Allianz Life

Education

2019 - 2021
Master of Business Administration - MBA from New Delhi Institute Of Management
2016 - 2019
Bachelor of Business Administration - BBA from New Delhi Institute Of Management

More Information

Social Presence :

Prographics :

Exp : 4 Location : South Delhi, Delhi, India Job Level : N/A Designation : Associate L2 at Publicis Sapient
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Insights For Selling To Ritika

During A Call Or A Meeting

DO's

  • Share whitepapers or case studies that showcase measurable results instead of just telling customer stories
  • Actively address their concerns around change, risk, and acceptance by users
  • If they are not asking many questions, nudge them to ask questions rather than just starting to talk yourself

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ritika is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Ritika

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Ritika move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Ritika take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Ritika

Personality Compatibility


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