Mike Moeahu

Examiner
DISC Type : cs

Group Head of Marketing & Partnerships at ALTRAD

London, England, United Kingdom

Overview

Mike leads marketing and partnerships at Altrad, leveraging his experience from New Zealand Rugby where he shaped commercial direction for the All Blacks and Black Ferns. A University of Otago graduate, he specializes in building high-value global partnerships and aligning brand storytelling with performance. People who have worked with him describe him as strategic with top-notch communication skills.

Outside of his corporate roles, Mikes life is deeply rooted in rugby. He has a significant history as a coach for various mens and womens teams in Otago and was a committed player himself. His personal interests include supporting athlete wellbeing and mental health initiatives like Movember, reflecting a genuine passion for the people within the sport.

He played over 150 games for the Green Island Rugby Football Club, demonstrating a long-term commitment to the sport at a grassroots level.

Personality Overview

Tough To Convince

Status Quo Seeker

Unexpressive

They are quite aware of their needs and limitations, so they are unlikely to over-promise.  They are always well-planned and adopt a systematic approach. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Global Partnerships
His career is focused on creating 6-9 figure global partnerships for major brands like Altrad and formerly for New Zealand Rugby.
Rugby Union
A lifelong passion demonstrated through his career in rugby management, extensive coaching history, and career as a premier club player.
Athlete Development
He has coached multiple rugby teams, including women's development squads, showing a commitment to nurturing talent and supporting players.

Media Appearances

Mike has no verified media appearances

Work History

2-2025
Group Head of Marketing & Partnerships at ALTRAD
8-2018 - 2-2025
Manager - New Partnerships at New Zealand Rugby
1-2017 - 7-2018
Sponsorship Manager at Cathay Pacific/HSBC Hong Kong Sevens
2-2016 - 8-2016
Event Manager at Hong Kong Rugby Union
1-2015 - 8-2015
Designer at Robly

Education

2013 - 2014
Postgraduate Certificate from University of Otago
2010 - 2014
Bachelor of Applied Science (B.A.Sc.) from University of Otago

More Information

Social Presence :

Prographics :

Exp : 9 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Group Head of Marketing & Partnerships at ALTRAD
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Insights For Selling To Mike

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Expect them to be slow and cautious, encourage them to ask more questions
  • Ask them which other stakeholders would be important for this purchase decision

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't rely on relationship building even if they act pleasantly
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mike is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Mike

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Mike move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Mike take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Mike

Personality Compatibility


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