Elizabeth Porrata

Inspirer
DISC Type : id

Director of Planning at Centric Brands

New York, New York, United States

Overview

Elizabeth Porrata is the Director of Planning at Centric Brands, with a strong background in the fashion industry. Her career includes key planning roles at major companies such as Lacoste and Ermenegildo Zegna Group. She holds a Bachelor of Arts from the University of Vermont.

Personality Overview

Fast Adopter

Decisive

Generous

They measure a product on its merit but can be influenced by strong testimonials.  They respond well to objective pitches but also attach some value to relationships. They usually prefer to drive the conversation.

Topics They Care About

Merchandise Planning
Her career progression to Director has been centered on merchandise planning roles at high-profile fashion companies.
Retail Channel Strategy
She has direct experience managing both Direct-to-Consumer (DTC) and wholesale planning for prominent apparel brands.
Fashion Apparel Industry
[Predicted] Her entire career history is rooted in the fashion and apparel sector, suggesting a strong focus on industry dynamics.

Media Appearances

Elizabeth has no verified media appearances

Work History

10-2025
Director of Planning at Centric Brands
12-2023 - 10-2025
Senior Planning Manager at Centric Brands
6-2023 - 12-2023
DTC Merchandise Planning Manager at Lacoste
11-2021 - 12-2023
Wholesale Merchandise Planning Manager at Lacoste
7-2019 - 11-2021
Wholesale Planning Manager at Ermenegildo Zegna Group

Education

2003 - 2007
BA from University of Vermont
2003 - 2007
Bachelor of Arts from University of Vermont

More Information

Social Presence :

Prographics :

Exp : 15 Location : New York, New York, United States Job Level : Mid-senior Designation : Director of Planning at Centric Brands
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Insights For Selling To Elizabeth

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Acknowledge their status and position during the conversation
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Don’t keep repeating the same information, it could make them impatient
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Elizabeth is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Elizabeth

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Elizabeth move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Elizabeth take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Elizabeth

Personality Compatibility


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