Miki Miheguli

Activist
DISC Type : Cd

Director of Agronomy & Research at North Dakota Soybean Council

Fargo, North Dakota, United States

Overview

Miki Miheguli is an agribusiness leader serving as the Director of Agronomy & Research at the North Dakota Soybean Council. He oversees a multimillion-dollar research portfolio, bridging science and strategy to deliver value to farmers. He holds an MBA in Agribusiness Management, an MSc in Soil Science, an MSc in Plant Science, and is a Professional Agrologist.

His career is driven by a mission to connect scientific research with on-farm value and real-world impact for farmers and the broader agri-food system. He frequently engages with academic and industry partners to champion farmer-first programs and drive innovation.

Unique fact: He holds three advanced degrees—an MBA and two distinct Master of Science degrees in Soil Science and Plant Science.

Personality Overview

Value Conscious

Logical And Quick

Perfectionist

They respond well to confident salespeople.  They can be nudged to make faster decisions by offering what they value. They care equally about the product and its potential impact.

Topics They Care About

Agricultural Research
Leads a multi-million dollar research portfolio at the North Dakota Soybean Council and has co-authored multiple scientific publications on crop science.
Farmer Profitability
Emphasizes that research must make a real difference for producers and focuses on initiatives that improve farmers' bottom line, such as minimizing production costs.
Sustainable Agriculture
His background includes focusing on sustainable practices and soil health, and he has taught undergraduate courses on soil ecology and sustainable systems at North Dakota State University.

Media Appearances

Miki Miheguli – North Dakota Soybean Council – Bio (PDF). Featured in North Dakota State University (NDSU) website

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ND Soybean Council Welcomes Miki Miheguli as Research Programs Coordinator. Featured in North Dakota Soybean Council

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Work History

3-2022
Director of Agronomy & Research at North Dakota Soybean Council
1-2022 - 5-2022
Faculty Lecturer at North Dakota State University
10-2019 - 12-2021
Research Extension Specialist at SaskCanola
8-2018 - 10-2019
Agronomist at South Country Coop
5-2015 - 5-2018
Research Specialist at Bayer Crop Science

Education

5-2021 - 7-2023
Master of Business Administration - MBA from University of Guelph
2012 - 2014
Master's degree from University of Saskatchewan

More Information

Social Presence :

Prographics :

Exp : 15 Location : Fargo, North Dakota, United States Job Level : Mid-senior Designation : Director of Agronomy & Research at North Dakota Soybean Council
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Insights For Selling To Miki

During A Call Or A Meeting

DO's

  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Get to the point quickly instead of spending too much time on pleasantries
  • Refer to testimonials from others in similar positions

DONT's

  • Avoid repeating yourself or making generalizations
  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Miki is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Miki

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Miki move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Miki take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Miki

Personality Compatibility


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