Miro Nogueira

Questioner
DISC Type : c

Diretor de operações at Grupo Renac

São Paulo, São Paulo, Brazil

Overview

Miro Nogueira is the Founder of Leegal and a Director at Grupo Renac, a company where he has built a 23-year career. Holding an Executive MBA, he is described by colleagues as a competent, dedicated, and charismatic leader. He specializes in operations and credit recovery.

He maintains a close professional partnership with his two brothers, Ubiratan and Ubirajara, working alongside them at Grupo Renac. This long-standing family collaboration is a recurring theme in his professional journey, highlighting a deep commitment to their shared business history and purpose.

Unique fact: Miro and his brothers have represented their company at every single one of the 12 editions of the Fórum de Inovação IGEOC.

Personality Overview

Cautious & Analytical

Price-Sensitive

Systematic

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to fully evaluate every situation. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Credit Recovery
He has represented Grupo Renac at industry events like the IGEOC Innovation Forum, which focuses on technology and innovation in credit recovery.
Family in Business
Frequently posts about working alongside his two brothers, Ubiratan and Ubirajara, emphasizing their shared history and purpose at Grupo Renac.
Business Innovation
Demonstrates a strong interest in innovation by consistently participating in all twelve editions of the Fórum de Inovação IGEOC.

Media Appearances

Miro has no verified media appearances

Work History

3-2019
Diretor de operações at Grupo Renac
2-2008
Fundador at Leegal
9-2002
Superintendente de Cobrança at Grupo Renac
9-2002
Diretor de operações at Grupo Renac

Education

Executive MBA from Ibemec
2001 - 2005
Analise de Sistemas from Universidade Cidade de São Paulo

More Information

Social Presence :

Prographics :

Exp : 23 Location : São Paulo, São Paulo, Brazil Job Level : N/A Designation : Diretor de operações at Grupo Renac
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Insights For Selling To Miro

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Miro is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Miro

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Miro move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Miro take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Miro

Personality Compatibility


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