Morten Vium

Critic
DISC Type : C

Social Media Business Partner & Premium Postwriter at Morten Vium

Svendborg, Region of Southern Denmark, Denmark

Overview

Morten Vium is a social media business partner specializing in strategy for technical B2B companies. Drawing on his experience as Global Social Media Lead at Universal Robots, he helps organizations build sales pipelines and thought leadership on LinkedIn. People who have worked with him describe him as professional, strategic, and an expert in his field.

He dropped out of Aarhus University at 21 to launch his own successful LinkedIn consultancy.

Personality Overview

Negotiator

ROI Driven

Critic

They choose to analyze logically and value facts to emotions.  They are quite likely to negotiate on pricing or other key terms. They like to do things independently and don’t look for support from others.

Topics They Care About

B2B Social Selling
He focuses on helping technical B2B companies build a systematic sales pipeline and generate leads using LinkedIn.
Employee Advocacy
At Universal Robots, he built an ambitious program that led to his colleagues becoming the most active in their industry on LinkedIn.
Thought Leadership
A core part of his consulting is helping visionary experts within organizations share their insights to attract customers and talent.

Media Appearances

Morten has no verified media appearances

Work History

8-2025
Social Media Business Partner & Premium Postwriter at Morten Vium
5-2024 - 7-2025
Global SoMe and Content Lead at Universal Robots
12-2021 - 5-2024
Global Social Media Strategist at Universal Robots
3-2020 - 11-2021
Communication Partner at NIRAS
1-2020 - 9-2023
Senior Consultant at Netværks Akademiet

Education

Digital kommunikation from Autodidakt
2010 - 2011
Bachelor from Aarhus University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Svendborg, Region of Southern Denmark, Denmark Job Level : N/A Designation : Social Media Business Partner & Premium Postwriter at Morten Vium
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Insights For Selling To Morten

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Be ready to answer many clarity-seeking questions and requests for information
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Don’t try too hard to build a relationship with them
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Morten is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Morten

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Morten move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Morten take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Morten

Personality Compatibility


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