Mukesh Ashar

Questioner
DISC Type : c

Founder at Confidence Unlimited

Nagpur, Maharashtra, India

Overview

Mukesh Ashar is an author, speaker, and founder of the training company Confidence Unlimited. As the Founder Director and Head of Behavioural Science at Lemon School of Entrepreneurship, he focuses on developing entrepreneurial skills in youth. He holds a Bachelor of Engineering from St. Francis De Sales.

Beyond his professional endeavors, Mukesh has a keen interest in Indian history, particularly the stories of unsung heroes from the countrys independence movement. He actively shares these narratives through a dedicated series he created to bring awareness to their sacrifices and patriotic fervor.

Unique fact: Mukesh has authored books on diverse topics, including public speaking ("Lend me your Ears") and handwriting improvement ("Writing Guru").

Personality Overview

Cautious & Analytical

Value Seeker

Not Easily Convinced

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  It is quite likely of them to ask for pricing or other concessions. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Entrepreneurship Development
As a co-founder of Lemon School of Entrepreneurship, he frequently speaks on topics like startup pitching, why startups fail, and fostering an entrepreneurial ecosystem for youth.
Behavioral Science
He serves as the Head of the Behavioural Science Chair at Lemon School of Entrepreneurship, indicating a professional focus on the human aspects of business and leadership.
Public Speaking
He is a professional speaker, author of "Lend me your Ears, " and conducts masterclasses on effective pitching and presentation skills for entrepreneurs.

Media Appearances

Mukesh has no verified media appearances

Work History

5-2014
Founder at Confidence Unlimited
2014
Founder Director & Head of Behavioural Science Chair at Lemon School of Entrepreneurship

Education

Bachelor of Engineering (BE) from St. Francis De Sales

More Information

Social Presence :

Prographics :

Exp : 12 Location : Nagpur, Maharashtra, India Job Level : Leadership Designation : Founder at Confidence Unlimited
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Insights For Selling To Mukesh

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mukesh is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Mukesh

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Mukesh move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Mukesh take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Mukesh

Personality Compatibility


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