Muthu Subramanian

Critic
DISC Type : C

Managing Director / General Manager at Yuma Energy

Bengaluru, Karnataka, India

Overview

Muthu Subramanian is the Managing Director of Yuma Energy, leading the startups mission to scale its Battery-as-a-Service network in India. With over 20 years in the automotive sector, including 17 years at Magna International where he launched their first autonomous delivery robot, he has deep expertise in innovation, growth, and technology strategy.

Interesting fact: Muthu holds two issued and six provisional patents related to automotive product and process design.

Personality Overview

Precise

Negotiator

Objective Thinker

They don’t appreciate bells and whistles unless backed by data.  They like to take decisions independently and do not seek others' support often. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Battery as a Service
He is currently building and scaling Yuma Energy, a startup offering Battery as a Service for the electric 2 & 3-wheeler sector in India.
Sustainable Mobility
He states that combating air pollution and decongesting cities requires cost-effective and sustainable mobility solutions like battery swapping.
Automotive Innovation
His career includes leading advanced engineering and developing Magna's first fully autonomous last-mile delivery robot, and he holds multiple patents.

Media Appearances

Muthu has no verified media appearances

Work History

7-2023
Managing Director / General Manager at Yuma Energy
1-2023 - 6-2023
Sr. Director & Global Lead, Engineering at Magna International
1-2022 - 12-2022
Senior Director - Advanced Engineering at Magna International
1-2021 - 12-2021
Director - Advanced Engineering at Magna International
2-2005 - 11-2006
Application Development Engineer at Shape Corp.

Education

2001 - 2002
MS from Wayne State University
1995 - 1999
Bachelor’s Degree from Bharathiar University

More Information

Social Presence :

Prographics :

Exp : 8 Location : Bengaluru, Karnataka, India Job Level : Senior Designation : Managing Director / General Manager at Yuma Energy
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Insights For Selling To Muthu

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t try too hard to build a relationship with them
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Muthu is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Muthu

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Muthu move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Muthu take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Muthu

Personality Compatibility


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