Nadha PT
Login to view DISC.Nadha PT is a Business Analyst Team Lead at Zil Money, where she translates complex data into clear business solutions. She has a proven record of enhancing performance, reducing customer churn by 15% and improving lead conversion by 22% through data-driven frameworks, marketing automation, and building over 15 Power BI dashboards.
Nadha is passionate about leveraging specific, high-impact analytics to drive business growth. She frequently shares insights on topics like cohort analysis, customer retention curves, and identifying the few key metrics that leadership truly values, demonstrating a focus on actionable intelligence over vanity metrics.
Unique fact: She believes most companies track too many metrics and asserts that only five, centered on retained revenue, truly matter to a CEO.
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