Natalia Troncoso Solar in

Natalia Troncoso Solar

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SA Marketing Communications Manager at Ford Motor Company
📍 Chile

Natalia is a marketing and communications leader with 17 years of experience in the automotive sector. As Fords SA Marketing Communications Manager, she directs brand strategy across South America, leveraging her past experience managing iconic brands like Fiat, Alfa Romeo, Ferrari, and Maserati. She is a graduate of Universidad Diego Portales.

She describes her work with three words: passion, belonging, and commitment. Natalia is fluent in English and German and uses her projects to showcase the natural beauty of South America, filming campaigns in diverse landscapes from mountains to the sea.

She has managed marketing for some of the worlds most prestigious luxury car brands, including Ferrari and Maserati.

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Experience
18 Years
Current Role
SA Marketing Communications Manager
Job Level
Middle
Location
Chile
Personality Overview

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Priorities

Topics Natalia cares about

Automotive Marketing
Her entire 17-year career has been dedicated to leading marketing and communications for major automotive companies like Ford, Fiat, and Alfa Romeo.
Brand Storytelling
She focuses on creating campaigns centered on the lifestyles, values, and aspirations of customers, as seen in her "Raza Fuerte" campaign for Ford South America.
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Career

Work history

1-2024
SA Marketing Communications Manager
Ford Motor Company
10-2014 - 1-2024
Communications Manager
Ford Chile
3-2006 - 2-2014
Product Manager
Fiat, Alfa Romeo, Ferrari y Maserati
In the press

Media appearances

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Education
Education details unavailable
Universidad Diego Portales
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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