Natalie Buckley

Commander
DISC Type : D

Senior Marketing Manager, Global Funnel Lead, ITSM at SolarWinds

Bengaluru, Karnataka, India, Ireland

Overview

Natalie Buckley is an adaptable and creative senior marketing professional with over 12 years of experience, specializing in campaign strategy and go-to-market execution. Currently the Global Funnel Lead for ITSM at SolarWinds, she attended Munster Technological University. Colleagues describe her as strategic, energetic, and a positive leader.

A key focus in a previous role was spearheading the global campaign to reposition SolarWinds from a network management company to a leader in Observability.

Personality Overview

Risk-Taker

Strong-Willed

Impact-Driven

They put a lot of effort into ensuring personal success.  They like to stay in control of the negotiation or defining of the terms. They are less concerned about the product and more about its potential impact.

Topics They Care About

IT Service Management
Her current role is the Global Marketing Funnel Lead for the ITSM pillar at SolarWinds, and she frequently posts about the State of ITSM.
GenAI in IT
She highlights how high-performing teams are using Generative AI to resolve IT incidents more than 50% faster, freeing them up for strategic work.
Brand Repositioning
She was previously focused on driving the message that SolarWinds has evolved beyond network management to become a comprehensive Observability company.

Media Appearances

Natalie has no verified media appearances

Work History

8-2025
Senior Marketing Manager, Global Funnel Lead, ITSM at SolarWinds
6-2024 - 10-2025
Senior Marketing Manager, Global Campaigns at SolarWinds
7-2023 - 6-2024
Senior Marketing Manager, Database Global at SolarWinds
1-2023 - 7-2023
Marketing Manager, GTM, Northern Europe (UKI, Nordics and Benelux) at SolarWinds
1-2021 - 2-2023
Regional Marketing Manager, UKI at SolarWinds

Education

2010 - 2011
Higher Diploma from University of Galway
2009 - 2010
Bachelor of Marketing (Hons) from Munster Technological University

More Information

Social Presence :

Prographics :

Exp : N/A Location : Bengaluru, Karnataka, India, Ireland Job Level : N/A Designation : Senior Marketing Manager, Global Funnel Lead, ITSM at SolarWinds
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Insights For Selling To Natalie

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Get to the point quickly instead of spending time doing small talk
  • Hold your ground without indulging in one-upmanship

DONT's

  • Do not spend too much time focusing on product tech or features
  • Avoid being a storyteller and don’t try to oversell
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Natalie is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Natalie

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Natalie move?

  • If convinced, they can reach decisions quite fast.
  • Can Natalie take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Natalie

Personality Compatibility


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