Nathalie BOINARD

Questioner
DISC Type : c

Directrice Marketing Lactalis Lait at Groupe Lactalis

Greater Angers Area, France

Overview

Nathalie has no verified overview

Personality Overview

Value Seeker

Not Easily Convinced

Cautious & Analytical

They are more likely than others to negotiate on pricing and terms.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to do thorough analysis of any situation.

Topics They Care About

Nathalie has no verified topics they care about

Media Appearances

Nathalie has no verified media appearances

Work History

4-2024
Directrice Marketing Lactalis Lait at Groupe Lactalis
2-2017 - 7-2024
Marketing Manager in Dairy for Europe and CIS zone at Groupe Lactalis
9-2013 - 1-2017
Chef de Groupe at Lactel France
6-2010 - 8-2013
Chef de Produit Développement Innovation at LACTALIS FROMAGES
Responsable Marketing at Lactalis Nutrition Santé SAS

Education

1991 - 1994
Marketing international from BSB - Burgundy School of Business
1988 - 1991
Licence LEA from Université de Tours

More Information

Social Presence :

Prographics :

Exp : 15 Location : Greater Angers Area, France Job Level : N/A Designation : Directrice Marketing Lactalis Lait at Groupe Lactalis
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Insights For Selling To Nathalie

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nathalie is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Nathalie

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Nathalie move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Nathalie take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Nathalie

Personality Compatibility


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