Nian Wetsteijn

Critic
DISC Type : C

Groei Baas at Gewoon Media

Rotterdam, South Holland, Netherlands

Overview

Nian is the Co-founder of FunnelView. io and a data-driven marketing strategist with over 10 years of entrepreneurial experience. Holding a Masters degree from the University of Amsterdam, she specializes in helping SMEs optimize their marketing and sales through data. Colleagues describe her as organized, professional, ambitious, and enthusiastic.

Deeply invested in her local community, Nian serves as a board member for De Stadsondernemer and as Chair for Jong MKB Rotterdam Rijnmond. She is passionate about connecting with and supporting fellow entrepreneurs in Rotterdam, where she also resides.

Unique fact: Nian started her first business, NianConsultancy, at the age of 20.

Personality Overview

Negotiator

Information Seeker

Critic

It is very likely that they will negotiate pricing or other important terms.  Unless the value is proven by data, they are unlikely to value fancy features. They like to do things independently and don’t look for support from others.

Topics They Care About

Data-Driven Marketing
Her entire professional focus is on helping SMEs use data, dashboards, and customer journey analysis to optimize marketing strategies and drive growth.
SME Growth
Through her companies FunnelView. io and NianConsultancy, she is dedicated to creating strategies and tools that help small and medium-sized businesses scale effectively.
Rotterdam's Business Community
She is highly active in the local ecosystem, holding board and chair positions at organizations dedicated to connecting and supporting Rotterdam's entrepreneurs.

Media Appearances

Nian has no verified media appearances

Work History

1-2022 - 6-2024
Groei Baas at Gewoon Media
11-2021
Mede-eigenaar & Founder at FunnelView.io
3-2021 - 5-2023
Voorzitter at Jong MKB Rotterdam Rijnmond
10-2020 - 8-2021
Freelance Online growth marketeer at Kaouthar Feminine Capital
7-2020 - 12-2020
Hoofd marketing at Unpluq

Education

2-2022 - 3-2022
Certificaat from Growth Tribe
9-2019 - 7-2021
Master from University of Amsterdam

More Information

Social Presence :

Prographics :

Exp : 14 Location : Rotterdam, South Holland, Netherlands Job Level : Leadership Designation : Groei Baas at Gewoon Media
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Insights For Selling To Nian

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don’t try too hard to build a relationship with them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nian is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Nian

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Nian move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Nian take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Nian

Personality Compatibility


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