Nicholas Betlow in

Nicholas Betlow

Sharpshooter · DISC type DC
Head of Digital Optimization & Enablement at Equitable
📍 Greater Tampa Bay Area, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
20 Years
Current Role
Head of Digital Optimization & Enablement
Job Level
Mid-senior
Location
Greater Tampa Bay Area, United States
Personality Overview

How Nicholas shows up

Fast But Analytical
Precise But Practical
ROI Driven

They like to be in a position where they can control the conversation and terms. They like to act fast and expect others to do the same. They are not focused on building rapport and relationships.

Priorities

Topics Nicholas cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

3-2025
Head of Digital Optimization & Enablement
Equitable
2-2021
Chief Marketing & Creative Officer (CCO)
Tampa Creative Group LLC
12-2024 - 3-2025
Director, Sales & Marketing, Retirement Plans
Ameritas
2-2022 - 1-2025
Product Engagement and CX Strategies
Ameritas
4-2021 - 2-2022
VP of Marketing
FreightCenter
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2-2025 - 7-2026
MBA Digital Marketing
University of Cumbria
2010 - 2013
Continued Education
CreativeLive, Inc
2002 - 2004
Animation / Graphic Design
International Academy of Design and Technology-Tampa
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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