Nicholas Livermore

Enthusiast
DISC Type : i

Head of Global Retention at tonies® USA

New York City Metropolitan Area, United States

Overview

Nicholas is the Head of Global Retention at Tonies, specializing in driving LTV through customer retention and engagement. With a degree from Virginia Commonwealth University, he focuses on building high-performing teams. Colleagues note his deep understanding and technical expertise in best-in-class marketing and CRM solutions.

Outside of his professional life, Nicholas is a proud and supportive husband, frequently celebrating the entrepreneurial work of his wife, Emily Greenberg, and her company, Joy Parenting Club. He also shows a keen interest in the brand strategies of major companies like Procter & Gamble and Ogilvy.

He has successfully driven hundreds of millions of dollars in incremental LTV through customer retention programs.

Personality Overview

Non-Confrontational

Story Driven

Consensus Focused

They prefer to build relationships rather than staying totally transactional.  Unlike D or C types, they are convinced more by stories and testimonials. They tend to be agreeable by nature, so take their promises with a pinch of salt.


Topics They Care About

Customer Retention
His entire career is focused on driving LTV and hyper-growth through customer retention and engagement, as stated in his professional summary.
Building Growth Teams
He expresses a focus on building high-performing teams and scaling best-in-class programs to power business growth.
CRM & Marketing Tech
A recommendation highlights his "unmatched technical expertise" in integrating and optimizing marketing and CRM technology stacks.

Media Appearances

Nicholas has no verified media appearances

Work History

4-2024
Head of Global Retention at tonies® USA
9-2022 - 4-2024
Senior Director, Retention at Nuts.com
10-2019 - 8-2022
Director of Growth at Grove Collaborative
8-2018 - 9-2019
Head of CRM & Retention at Ro
2-2018 - 8-2018
Director of Marketing, Retention & Growth at Candid™

Education

2007 - 2010
Bachelor’s Degree from Virginia Commonwealth University

More Information

Social Presence :

Prographics :

Exp : 7 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Head of Global Retention at tonies® USA
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Insights For Selling To Nicholas

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Speak from experience about success that the product has seen with other customers
  • Refer to interesting customer testimonials and stress on great customer experience

DONT's

  • Avoid overloading them with too much information
  • Don’t be too formal with them, they trust informality more
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nicholas is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Nicholas

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Nicholas move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Nicholas take some risk or not?

  • They can take some low-probability risks if needed.

You And Nicholas

Personality Compatibility


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