With over 20 years in retail and digital operations, Nicola Canzian is the Founder of Polo88 Digital. He specializes in enabling European brands to successfully enter and expand within the Chinese market. His expertise encompasses go-to-market strategy, digital marketing, and e-commerce operations on platforms like WeChat.
He has a deep focus on bridging European and Chinese commercial interests, demonstrated by his participation in the Alibaba Netpreneur Masterclass for Italy.