Nicole Fernance (nee O’Brien)

Enthusiast
DISC Type : i

Senior Marketing Manager - Premium Wine at Endeavour Group

Greater Sydney Area, Australia

Overview

Nicole has no verified overview

Personality Overview

Optimistic

Consensus Focused

Non-Confrontational

They prefer to build relationships rather than staying totally transactional.  Unlike D or C types, they are convinced more by stories and testimonials. They are generally friendly, so be careful when relying on their word.

Topics They Care About

Nicole has no verified topics they care about

Media Appearances

Nicole has no verified media appearances

Work History

8-2025
Senior Marketing Manager - Premium Wine at Endeavour Group
11-2022
Senior Brand Manager - Paragon Wine Estates at Endeavour Group
8-2021 - 11-2022
Global Brand Manager - Premium Brands (Grant Burge & St Hallett) at Accolade Wines
10-2019 - 8-2021
Brand Manager at Accolade Wines
7-2016 - 12-2018
Brand Manager - Sparkling at Accolade Wines

Education

2003 - 2007
Bachelor of Commerce from UNSW

More Information

Social Presence :

Prographics :

Exp : 15 Location : Greater Sydney Area, Australia Job Level : Middle Designation : Senior Marketing Manager - Premium Wine at Endeavour Group
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Insights For Selling To Nicole

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Refer to interesting customer testimonials and stress on great customer experience
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t be too formal with them, they trust informality more
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nicole is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Nicole

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Nicole move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Nicole take some risk or not?

  • They can take some low-probability risks if needed.

You And Nicole

Personality Compatibility


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