Nicole Lauzon is a seasoned international trade leader with two decades of experience in foreign direct investment (FDI) and economic development. As Director of Business Development for Trade & Invest British Columbia, she leads US strategy to attract investment and foster cross-border trade, particularly in natural resources. Colleagues describe her as professional, knowledgeable, and creative.
Outside of her primary career, Nicole has demonstrated a commitment to community and cultural exchange. She previously served as a coordinator for a high school foreign exchange program, facilitating international student homestays. She is also certified with the Community Emergency Response Team (CERT), showcasing an interest in public safety and preparedness.
Unique fact: Nicole is trained and certified in community emergency response, ready to assist in disaster situations.
Read the full overview →They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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