Nicole Ritchie

Observer
DISC Type : ci

Marketing Manager, Orthopaedic Instruments & Surgical Technologies UK&I at Stryker

United Kingdom

Overview

Nicole Ritchie is the Marketing Manager for Orthopaedic Instruments & Surgical Technologies at Stryker for the UK & Ireland. After 16 years in various sales roles within Strykers Trauma division, she transitioned into marketing. She holds a Bachelor of Science from Newcastle University.

Her posts show a strong focus on organizing collaborative events for healthcare professionals to share best practices and insights.

After 16 years in sales, she made a significant career pivot into a marketing leadership role within the same company.

Personality Overview

Example Seeker

Assertive

Value Driven

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally strong communicators and are not easy to convince. They are likely to ask many questions and look heavily for supporting information.

Topics They Care About

Operating Room Safety
Organizes and promotes events for healthcare professionals centered around sharing best practices for safety and efficiency in the operating theatre.
Healthcare Collaboration
Emphasizes bringing UK customers and healthcare professionals together for educational events to exchange ideas and drive excellence in patient care.
Surgical Technologies
Her current marketing role is focused on Stryker's Orthopaedic Instruments & Surgical Technologies portfolio.

Media Appearances

Nicole has no verified media appearances

Work History

5-2024
Marketing Manager, Orthopaedic Instruments & Surgical Technologies UK&I at Stryker
1-2024 - 5-2024
Senior Regional Sales Manager at Stryker
3-2020 - 1-2024
Regional Sales Manager at Stryker
7-2014 - 2-2020
Sales Business Manager at Stryker
1-2012 - 8-2014
Territory Sales Manager at Stryker

Education

2004 - 2007
Bachelor of Science (BSc) from Newcastle University
Education details unavailable from Park View Community School

More Information

Social Presence :

Prographics :

Exp : 17 Location : United Kingdom Job Level : Middle Designation : Marketing Manager, Orthopaedic Instruments & Surgical Technologies UK&I at Stryker
URL has been copied!

Insights For Selling To Nicole

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Invite them for a social do but don’t rely solely on the relationship
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Avoid making offhand commitments
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nicole is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Nicole

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Nicole move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Nicole take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Nicole

Personality Compatibility


Other Stryker Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.