Olaotan Richard

Questioner
DISC Type : c

Digital Marketing Executive at Aims Digital Network

Calgary, Alberta, Canada

Overview

Richard Olaotan is the Co-Founder and SEO Strategist at AutiMark, where he uses his 16 years of digital marketing experience to drive growth for B2B and SaaS clients. A specialist in AI-powered SEO and link building, he holds an MS from Nasarawa State University and is a PMI Agile Certified Practitioner.

Beyond his core marketing work, Richard is a Finance Education Creator and a YouTube Growth Expert. This indicates a passion for digital content creation and empowering others with financial knowledge, blending his professional skills with personal educational interests.

He has directly helped over 75 businesses generate more than $3. 2 million in additional revenue through his strategic initiatives.

Personality Overview

Value Seeker

Not Easily Convinced

Cautious & Analytical

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to do thorough analysis of any situation.

Topics They Care About

AI-Powered SEO
He focuses on adapting strategies for Google's AI Overviews and helps brands use AI to achieve market dominance, a frequent topic in his recent posts.
Revenue-Driven Growth
His profile consistently emphasizes achieving predictable, revenue-focused results and tangible business impact over vanity metrics like traffic alone.
Authority Link Building
He highlights his expertise in engineering campaigns that secure high-authority backlinks to improve domain authority and organic rankings for clients.

Media Appearances

Olaotan has no verified media appearances

Work History

1-2016 - 1-2023
Digital Marketing Executive at Aims Digital Network
1-2014 - 4-2016
Digital Marketing Manager at Napset Company Limited

Education

11-2021 - 10-2022
Certified Digital Marketing Expert from Digital Marketing Institute
12-2016 - 11-2018
Master of Science - MS from Nasarawa State University, Keffi

More Information

Social Presence :

Prographics :

Exp : 9 Location : Calgary, Alberta, Canada Job Level : N/A Designation : Digital Marketing Executive at Aims Digital Network
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Insights For Selling To Olaotan

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Olaotan is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Olaotan

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Olaotan move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Olaotan take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Olaotan

Personality Compatibility


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