Olgina Santikou in

Olgina Santikou

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Marketing Leader, Device Partner Sales, DACH at Microsoft
📍 Greece

Olgina is the Marketing Leader for Device Partner Sales in the DACH region at Microsoft, specializing in digital marketing and strategic partnerships with major PC manufacturers. With a background in tech journalism and a Masters from the University of Amsterdam, colleagues describe her as creative, insightful, and possessing excellent communication skills.

Outside of her direct marketing responsibilities, Olgina is passionate about fostering a positive team environment, celebrating shared wins, and creating moments that matter with her colleagues. She actively champions and participates in corporate giving campaigns, demonstrating a commitment to making a positive social impact through collaboration.

Unique fact: Before her extensive marketing career, Olgina worked as a tech journalist.

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Experience
15 Years
Current Role
Marketing Leader, Device Partner Sales, DACH
Job Level
Mid-senior
Location
Greece
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Olgina cares about

Partner Ecosystems
Her role is centered on managing strategic partnerships with manufacturers like DELL, HP, and LENOVO, and she recently organized a successful partner day in Munich.
Copilot+ PCs
She is currently focused on bringing the next generation of AI-powered PCs to market, highlighting a recent EMEA partner event focused on this technology.
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Career

Work history

9-2024
Marketing Leader, Device Partner Sales, DACH
Microsoft
10-2022 - 9-2024
Marketing Leader, Device Partner Sales, Western Europe
Microsoft
1-2020 - 9-2022
Marketing Manager, Device Partner Sales, EMEA Headquarters
Microsoft
5-2017 - 12-2019
Marketing Manager, Device Partner Sales, Greece, Cyprus & Malta
Microsoft
12-2015 - 4-2017
Cloud Sales Manager, Greece, Cyprus & Malta
Microsoft
In the press

Media appearances

50 Microsoft Executives Named 2025 CRN Women of the Channel. Featured in Digital Innovation (Microsoft Azure for Partners)
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Decoding Partner Ecosystem and AI Innovation: A Microsoft Leader Shares All. Featured in YouTube
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Education
2014 - 2015
Master’s Degree
University of Amsterdam
2007 - 2012
Bachelor’s Degree
National & Kapodistrian University of Athens
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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