Pablo Hernandez

Wildcard
DISC Type : cis

Vice President of Engineering at Magnifi by TIFIN

New York, New York, United States

Overview

Pablo is a seasoned technology leader with over 18 years of experience in web development and digital strategy. As the Vice President of Engineering at Magnifi, he specializes in integrating marketing technologies to drive business growth and enhance digital performance. He holds a Bachelor of Technology from Mercy University.

Outside of his professional work, Pablo has a clear interest in professional sports, particularly basketball and boxing. He has previously blended this passion with his career by managing the digital presence and merchandising for a former middleweight boxing champion.

Unique fact: He managed the website and social media for professional boxer and former middleweight champion Peter "Kid Chocolate" Quillin.

Personality Overview

Requires Proof

Curious But Skeptical

Friendly But Slow

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They are often friendly and nice, but can sometimes suprise you with their piercing questions

Topics They Care About

Marketing Technology
His role at Magnifi focuses on integrating cutting-edge marketing technologies to optimize user experience and improve digital performance.
Conversion Optimization
He recently led a project to improve conversion reporting that resulted in a 30% increase in data accuracy for his marketing team.
Web Development
With a career spanning over 18 years, he has deep expertise in leading teams to create and maintain high-performing websites and web applications.

Media Appearances

Pablo has no verified media appearances

Work History

6-2024
Vice President of Engineering at Magnifi by TIFIN
4-2021 - 6-2024
Director of Web Development at Magnifi by TIFIN
8-2018 - 6-2024
Director of Web Development at StockNews.com
5-2006 - 4-2021
Director of Web Development at Adam Mesh Trading Group
Web Development and Social Media Manager at Peter Quillin Enterprises

Education

9-2002 - 5-2006
Bachelor of Technology - BTech from Mercy University

More Information

Social Presence :

Prographics :

Exp : 19 Location : New York, New York, United States Job Level : Senior Designation : Vice President of Engineering at Magnifi by TIFIN
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Insights For Selling To Pablo

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Build rapport, it will come handy to handle hard questions later
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Pablo is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Pablo

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Pablo move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Pablo take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Pablo

Personality Compatibility


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