Pam Alvord

Commander
DISC Type : D

Fractional CMO at Pamela Alvord Marketing

Atlanta, Georgia, United States

Overview

Pamela is a fractional CMO and board member who specializes in transforming brands and driving business results through integrated marketing and communications. Described by colleagues as a kind, knowledgeable, and transparent leader, she holds a Bachelor of Science from Syracuse Universitys S. I. Newhouse School of Public Communications.

Outside of her marketing work, Pamela dedicates her time to community causes. She serves on the board of Soteria Solutions, an organization focused on creating safe living and working environments, and on the advisory board for a local food pantry to help address food insecurity.

She was once quoted in Condé Nast Traveler, sharing her advice on how to make the most of a solo business trip.

Personality Overview

Very Quick

Candid & Clear

Decisive

They are not focused on building rapport and relationships.  They respond better to strong and respectful interactions. They like to act fast and expect others to do the same.

Topics They Care About

Brand Transformation
Her career is centered on elevating companies into trusted brands and guiding iconic ones through foundational changes.
Community Causes
Actively leverages her marketing experience on non-profit boards to address social issues like food insecurity and creating safe environments.
B2B Lead Generation
As a fractional CMO, she develops performance-driven strategic plans that integrate multiple channels to achieve business results and growth for clients.

Media Appearances

Pam has no verified media appearances

Work History

9-2023
Fractional CMO at Pamela Alvord Marketing
3-2022
Board Member at Soteria Solutions
10-2022
Advisory Board at COVINGTON FIRST UNITED METHODIST CHURCH, INC. Food Pantry
5-2019 - 8-2023
VP, Executive Director of Marketing at DEKRA North America
3-2012 - 4-2019
Senior Vice President, Executive Group Director, Director of Client Services and Brand Activation at Ogilvy & Mather

Education

Bachelor of Science from S.I. Newhouse School of Public Communications at Syracuse University
Education details unavailable from North Allegheny High School

More Information

Social Presence :

Prographics :

Exp : 13 Location : Atlanta, Georgia, United States Job Level : Leadership Designation : Fractional CMO at Pamela Alvord Marketing
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Insights For Selling To Pam

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Refer to testimonials from well-known industry leaders

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Don't try too hard to forge relationships with them
  • Avoid being too verbose

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Pam is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Pam

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Pam move?

  • They can take decisions very fast if you manage to convince them.
  • Can Pam take some risk or not?

  • The risks don’t matter much to them.

You And Pam

Personality Compatibility


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